Included in the logo design + colour palate only option is:
- An initial briefing with our Creative Director
- We then present 3 draft logo designs to you
- After you choose your preferred logo, you have up to 3 revisions to make sure it’s just right
- Once the design is locked in we supply it in all common file formats (including the original)
- We also create your colour palate and detail the colour codes for print and digital usage
Included in the logo design + colour palate + brand guidelines option is, all of the above plus a comprehensive PDF document which details:
- A high-level brand story to introduce the ‘why’ behind your new brand
- The typography setup of your brand
- Best practice logo placement and usage guide
- Colour palate extension, with opacities, PMS selection and gradients if applicable
- Photography reference guides and examples
- Letterhead, business card and email signature examples